Commitment to Financial Literacy

Bank outreach engages and inspires students through its creative programs

Bank of the West Continues its Commitment to Financial Literacy

This fall, as students headed back to school, Bank of the West continued its support of personal financial education in the classrooms by partnering with education-based organizations to provide innovative programs throughout its communities.

"Even today, young people are considering financial decisions that could affect their lives for years to come," said Rebeca Rangel, community affairs manager at Bank of the West. "As part of our commitment to community, Bank of the West supports creative and engaging ways to bring important life lessons in financial education to the forefront, so that young people can make smart decisions."

Throughout the year, Bank of the West team members volunteer to teach and promote financial education to individuals of all ages. This outreach is just one aspect of the Bank's dedication to encouraging healthy financial choices that contribute to self-sufficiency, asset building, and the overall economic health of communities. In the fall of 2011, Bank of the West supported a variety of financial education programs including:

Denver Public Schools
Recently, Bank of the West teamed up with the University of Colorado and the Denver Public Schools Prep League to host students from Denver's Bruce Randolph Middle School for a VIP day on the CU campus and a day of personal inspiration and learning.

The students met with CU's legendary former women's basketball coach Ceal Barry, who retired having coached the most games, matches or tournaments (669) of any sport in Colorado athletics history. Barry, who trained and mentored hundreds of star athletes during her coaching career, was well positioned to share insights on what it takes to excel in sports, academics and life. Later in the day, students participated in an interactive financial education lesson that focused on how to prioritize needs and wants, the difference between cash and credit, and the importance of savings.

Junior Achievement
In collaboration with Junior Achievement of Northern California, Bank of the West senior executives hosted students from the Finance Academy at San Francisco's Philip & Sala Burton High School. The outreach was part of JA's Job Shadow Program, which provides students with real world experiences to increase their workforce readiness.

Other Junior Achievement activities have included JA in the Classroom with Bank of the West volunteers reaching out to middle and high school students to educate young people on the importance of being money smart. In 2011, approximately 1,000 students participated in a JA in the Classroom Day throughout the Bank's communities.

Vice President Duane Duck
Vice President Duane Duck walked Burton High students through a monthly budgeting exercise.

National Theatre for Children's Mad About Money
Bank of the West presented Mad About Money, a live, interactive performance featuring professional actors who teach students about the importance of saving, budgeting and managing credit. The Mad About Money production reached more than 7,000 students at 22 local schools in Arizona, Colorado, Iowa, Kansas, Missouri and Nebraska through the month of October.

Bank of the West has partnered with the National Theatre for Children since 2008 to provide financial education to 19,500 students across the Bank's footprint.

Operation HOPE
Since 2000, Bank of the West and Operation Hope, Inc. have partnered to provide underserved urban communities financial education and services. Recently, both organizations coordinated efforts to teach the Banking on Our Future (BOOF) financial education program in the San Francisco Bay Area, Los Angeles, Portland, and Denver.

As an added benefit, once students complete the BOOF program with a Bank of the West volunteer teacher, they are eligible to open a free custodial savings account at Bank of the West. After six months, Bank of the West matches the student's accumulated savings up to $50.

Media Contacts

  • Jim Cole
  • Corporate Communications
  • Phone: (415) 399-8268
  • Cell: (415) 577-2639
  • Fax: (415) 399-8241
  • E-mail: jim.cole@bankofthewest.com
  • Address: 180 Montgomery Street
  • San Francisco, CA 94104
  • Joel Nathanson
  • Social Media
  • Phone: (415) 399-8286
  • Cell: (415) 722-9722
  • Fax: (415) 399-8241
  • E-mail: joel.nathanson@bankofthewest.com
  • Address: 180 Montgomery Street
  • San Francisco, CA 94104
  • Lily Ruiz
  • Corporate Communications
  • Phone: (415) 765-4850
  • Cell: (415) 846-7494
  • Fax: (415) 399-8241
  • E-mail: lily.ruiz@bankofthewest.com
  • Address: 180 Montgomery Street
  • San Francisco, CA 94104